Thundafund & WDC2014’s ‘Conversations on Crowdfunding’.


So, you’re geared and ready to partake in the World Design Capital 2014. Well, ready is a strong word, but you’re itching and willing! If you missed it, Thundafund hosted a ‘Conversations on Crowdfunding’, 10 December 2013, surrounding the team’s role in assisting recognized WDC2014 projects with crowdfunding, WDC2014 match-funding & how you can ensure you give it the best you’ve got.

What was said, what did you miss?

The conversation was centered around how to present your WDC project in a viable, accessible manner to which the crowd will easily respond.

The key point: Thundafund is collaborating with World Design Capital on a ‘1st come, 1st served’ basis that will benefit the FIRST 90 project submissions. This means matched funding for those successful Milestone 1’s of an amount up to R10 000.

The World Design Capital has in common with Thundafund one very important aspect: the aim of building community. This is a goal that serves not only the individual projects but the greater creative and public community.

Get people involved, get involved with others – facilitate growth and change….

If you are planning on submitting your WDC2014 project for crowdfunding, here are some tips:

  • Plan and outline your project to the best of your abilities. Check Thundafund‘s successful and current project’s out & even back one to gauge the process of crowdfunding (plus, perhaps even get some good karma in when you go live).
  • Be imaginative and realistic when it comes to rewards, give people something that will be worth their investment.
  • There are 3 types of rewards elements:
    • 1. Retail: The product and product performance
    • 2. Experience & Access
    • 3. Recognition
  • Do your absolute best to promote your project & getting the crowd to shout-out about you – a mash of marketing, media & constant communication with those you want involved on the journey from dream to reality with you.
  • Be hands-on, open to opinions from friends and supporters and adaptable.
  • Set a realistic budget and, in turn, realistic and attainable milestones.

Ready to roll…? Submit your WDC2014 project on Thundafund now: Thundafund Project Submission.

To assist you in your crowdfunding campaigns, there will be a series of workshops and webinars in the following months, starting in January. To attend, please contact Thundafund directly.

Conversations on Crowdfunding 2014:

For more det’s and to join in – contact Thundafund: 

Let’s work together to be the change we envision!

World Design Capital 2014: Light it Up!

Erected with the remains of fencing used to keep prisoners of Robben Island locked in tightly, Chris Swift’s 10 story tetrahedron star is bound to captivate and motivate sustainability as opposed to stagnation. Project X is the 1st of many official World Design Capital 2014 projects to begin their project by including the power of the crowd via crowdfunding with Thundafund.

Thundafund is also proud to announce that alongside our collaboration and partnership with World Design Capital 2014, we have also been recognised as a project – #WDC301.


Cape Town is hosting the World Design Capital next year and you can be part of one of the ultimate projects: an installation of shape and light on Signal Hill.

So… What is ‘World Design Capital‘?


It’s a project aimed at imprinting the message that design does effect change. By hosting it, Cape Town is honoured as an important part of the design world, a hub of creativity and community enriching ventures (which, if you know Cape Town, you’ll know to be spot-on).

The fourth country to get our hands and hearts into it, the Cape Town event will focus in on tying up loose ends left over from past struggles while paving the way for a sustainable future.

Cape Town Design, the ‘implementation company of World Design Capital 2014’ will ensure that all runs smoothly.

The theme? ‘Live design, transform life’ – that’s where Project X aims and scores without so much as a millimetre off the mark.

Project X 2014 (Pharox) – #WDC378

The installation, the star, will be lit up with energy efficient light bulbs that, after the exhibition, will be dispensed to houses in Khayelitsha. These bulbs last up to 25 years and use up 80% less energy than standard bulbs. If that’s not sustainable, I don’t know what is.

There’s something behind this project, a feeling, a mind-set that makes one want to be a part of it. It makes me want to volunteer my time, to touch the fencing, to change a bulb (not that they need changing). Perhaps it is because it is art implemented with its original purpose: to voice the times as they stand and give voice to the people who find themselves the tides of life as it really is and to inspire thought of how it can be.

Tackling the task with the power of the crowd, Project X leads by example. You’d be wise to follow suit.

Light it up and pass it on: this is an artist well known for pushing things to the next level by taking a step back; this time he is going all out… be part of the change, see the sky light up with hope as we step out of yesterday and into tomorrow – over here:
You’re Invited:

Thundafund and WDC2014 will be hosting a ‘Conversation on Crowdfunding’ Workshop for all recognised projects – as together we would like to assist you to raise the capital you need to realize your recognised #WDC2014 project.

Join our joint ‘Conversations on Crowdfunding‘ to learn more tomorrow:
• Date: 10 December 2013
• Time: 15:00pm – 17:00pm
• Venue: Bandwidth Barn, 3rd Floor Woodstock Exchange (Block B )

For further information: